About us
We love brands that love their customers.
Our story
Born out of an idea shared by four friends who had spent years working in the customer service tech space, Dixa was created to counteract the increasingly impersonal and transactional nature of customer service interactions. Technologies like ticketing systems, prioritized deflection over finding solutions, and often left customers and agents disappointed with their experience.
On top of this, the ways that customers were communicating with their favorite brands were changing, and the existing technologies in the contact center and CRM space were not agile enough to keep up with this demand.
Dixa’s founders felt that there had to be a better way to do customer service, one that not only allowed for exceptional experiences for agents and customers alike, but that allowed brands to create friendships with their customers. Dixa was founded based on this principle.
Sparking customer friendships since 2015
Different nationalities working together changing the face of customer service.
In the heart of Copenhagen with offices in London, Kyiv & Lviv.
Incredible growth since our global launch in 2018, with customers in 20+ countries.
The story of Dixa
The story of Dixa
2015
Jacob, Jakob, Krisztian and Mads sit down at a cafe to celebrate founding Dixa.
2016
Dixa launches telephony as its first channel!
2017
The small but mighty team launches a Beta version and adds email as a channel.
2018
Dixa wins EY’s Start Up of the Year and launches first messaging channel with Facebook Messenger.
2019
Dixa raises $14M Series A, launches second messaging channel with WhatsApp, and grows team around Europe.
2020
Dixa raises $36M Series B and continues international growth journey adding numerous customer-centric brands to the Dixa family.
Mission
To empower customers and brands to build stronger bonds – as if they were friends.
Vision
To create a world in which all people are welcomed by their favorite brands with the warm familiarity of a friend.
Recognition
Tech5’s Hottest Scale-up in Denmark
After being named Hottest Scale-up in Denmark as part of TNW and Adyen’s Tech5 2020 Competition, Dixa joins Tech5’s prestigious community of European tech companies and alumni.
EY Entrepreneur of the Year
Dixa founder and leadership team with CEO Mads Fosselius and CTO Jacob Vous Petersen captured Start-up of the year at Ernest & Young 2018 EY Entrepreneur of the Year awards in Denmark. The Start-up category of the EY Entrepreneur Of The Year focuses on young companies with great potential and drive.
Voted #1 on G2 by users around the world
“The thing I like the most about Dixa is the simplicity. It’s simple to use in a good way. Dixa makes my work a lot easier, but also faster.” Christoffer R.– G2 reviewer
Senior team
Krisztian Tabori
Co-founder & Head of CX Incubation
Jakob Nederby Nielsen
Co-founder & Director of Engineering
Jakob Nederby Nielsen
Co-founder & Director of Engineering
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Mads Ritter Nørskov
Enterprise Architect & Partner
Tue Søttrup
Chief CX Evangelist
Tue Søttrup
Chief CX Evangelist
Tue Søttrup has been delivering excellent customer service for more than 20 years and is currently Chief CX Evangelist at Dixa where he’s carefully nurturing a small bonsai tree called GenZen.
Dipo Osho
Director of Talent Acquisition
Smitha Alampur
Director of Product Design
Christian Jørgensen
Director of Commercial Operations
Matthew Lockwood
Senior Director, Global New Markets & Verticals
Daniel Stub Jørgensen
Head of Customer Success Operations
Jakob Nederby Nielsen
Co-founder & Director of Engineering
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Tue Søttrup
Chief CX Evangelist
Tue Søttrup has been delivering excellent customer service for more than 20 years and is currently Chief CX Evangelist at Dixa where he’s carefully nurturing a small bonsai tree called GenZen.
The board
