Dixa pricing

Everything you need to deliver exceptional customer service.

Trusted by leading brands
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Omnichannel for human and AI agents.

AI Agents, Helpdesk and Contact Center in every plan. Across all channels.
‍

Growth
For growing teams
€
89
/agent/mo
  • Contact Center (Phone, Email, Forms, Chat, Social)
  • Knowledge Base
  • Mim AI Agent (incl. voice, beta)
  • Intelligent Routing
  • IVR
  • Call Recording
  • Customer Callback, Voicemail
  • SLAs
  • Agent & Team Management, Agent Workload
  • Native Shopify, Klaviyo, +35 integrations
Ultimate
For scaling operation
€
139
/agent/mo
  • Everything in Growth
  • Routing with External Data
  • Knowledge-Centered Service
    AI
  • Standard Intent Detection
    AI
  • Advanced Automations
  • Skills-Based Routing
  • Sandbox Access
  • Third Party AI Agents
    AI
Prime
For enterprise needs
€
179
/agent/mo
  • Everything in Ultimate
  • SSO (Single Sign-On)
  • Advanced Intent Detection
    AI
  • Advanced Insights
    AI
  • Custom Agent Roles
  • Auto Redaction
  • Multiple Organizations
  • Queue & Claim Restrictions
  • Enterprise API Limits
  • Outbound Email Templates


AI pricing per conversation, not per resolution.

The underlying AI models improve every few months. Per-resolution pricing passes those gains to your vendor.
Per-conversation pricing keeps your costs predictable. And as AI handles more complex cases, conversation volume rises.
This way we stay aligned, without taxing you for external technology improvements.


Contact Center
, included in every plan.
‍

Dixa is built for high performing consumer brands where phone, chat, email and social flow as one conversation.
The per-seat price looks higher up front. The bundle math comes out the other way.
Feature Dixa Zendesk
Plan price Dixa Growth · €89/seat/mo Suite Team · €48/seat/mo ($55*)
Helpdesk (email, chat, social) Included Included
Contact Center (phone, IVR, recording) Included + Contact Center €73/seat/mo ($83*)
AI Assistant + Copilot €39/seat + Copilot €44/seat/mo ($50*)
Knowledge Base Included Included
AI Agent Included Included
Per-seat before AI, voice and messaging usage €128 €165 (+29%)

*Based on Zendesk prices and exchange rates as of 30th of June 2026

Compare plans in detail

GrowthUltimatePrime
CHANNELS
All Channel (Phone, Email, Chat, Social)
Contact Forms
IVR (Interactive Voice Response)
Call Recording
Customer Callback
Voicemail
Outbound Email Templates
Voice Transcription
Add-on
Add-on
Add-on
Proactive WhatsApp
Usage-based
Usage-based
Usage-based
CUSTOMER MANAGEMENT
Contact Database (Customers and Companies)
Automatic Customer Recognition
Custom Contact Attributes
Conversation History
Conversation Redaction
Auto Redaction
PRODUCTIVITY
Internal Notes
@Mentions
Link Conversations
Side Conversations
Dark Mode
Macros
Advanced Automations
ANALYTICS
Real-time Analytics
Historical Analytics
Queue Dashboard (TV Mode)
All Channel Dashboards
Knowledge Dashboards
Survey Measurement
Custom Branded Surveys
Custom Dashboards
SLA Analysis
Advanced Insights
Add-on
Add-on
Included
Quality Assurance
Add-on
Add-on
Add-on
AI Auto QA
Add-on
Add-on
Add-on
ROUTING
Intelligent Routing
Unlimited Queues
Business Hours
Service Level Alerts
Custom Workload Limits
Flow Editor
Routing with External Data
Intent Detection
Standard
Advanced
Queue Restrictions
PLATFORM
Native Integrations
Custom Integrations
Webhooks
Developer Hub
Sandbox Access
SSO (Single Sign-On)
Add-on
Add-on
Included
Collaboration User
Add-on
Add-on
Add-on
Seasonal Agent
Add-on
Add-on
Add-on
Multiple Organizations
Enterprise API Limits
KNOWLEDGE
Knowledge Base
Internal Knowledge Base
Multiple Help Centers
Article Feedback
Knowledge-Centered Service
AI Translations
ROUTING
Agent & Team Management, Agent Workload
Dedicated Team Dashboard
Custom Agent Roles
Claim Restrictions
Presence Restrictions

Supercharge your Dixa setup

Available as add-ons across Growth, Ultimate, and Prime.

Soft, blurred close-up of ocean waves in purple and blue tones.

Mim AI Agent

Mim resolves routine requests end to end on chat, email and messaging, and in beta on phone calls. It gives customers 24/7 support and saves your agents from repetitive work.

Suggested Replies
Seamless Handovers
Overpromise Detection
AI-driven Personalization
Contact Form Capture
Abstract gradient background with soft blending colors of orange, purple, and pink.

Copilot

GPT-powered tools for your agents. Improve emails, check spelling, translate on the fly, and generate summaries – all directly from Team Hub.

Suggested Replies
Conversation Summaries
AI Translations
AI Spellchecker
Writing Assistant
AI Writing Style Guide
AI Drafts

Quality Assurance

Monitor 100% of conversations with real-time dashboards, custom scorecards, and optional AI Auto QA for automatic issue detection.

Learn more about Quality Assurance

Advanced Insights

AI-powered analytics to understand customer journeys, optimize team performance, and make data-driven decisions.

Learn more about Advanced Insights

Voice Transcription

Automatically transcribe calls into searchable text using AI. Enable accurate QA and unlock insights across all voice conversations.

Single Sign-On

Simplify user authentication across your organization. Add SSO to streamline logins, strengthen security, and make onboarding new team members effortless.

Let's run do the math for your numbers

Our team is happy to help with personalized advice!

Frequently Asked Questions

What's actually included in every plan?

All Dixa plans include every channel natively: phone, email, live chat, WhatsApp, Instagram, Facebook Messenger, and SMS. Intelligent routing, automation, real-time analytics, knowledge base, and conversation history are all included. Mim, the AI agent, is also in every plan and billed per conversation, so your AI cost follows what the AI actually does. Proactive WhatsApp, where you start the conversation, is available on every plan and billed per message based on the recipient's country and message type. See the overage price list for rates. You're not paying extra to add a channel or unlock basic routing. Copilot and Quality Assurance are available as seat-based add-ons.

Is Dixa's AI pricing better than competitors?

Structurally, yes. Gorgias charges per ticket for automation, so the more volume you process, the more you pay. Fin (formerly Intercom) charges $0.99 per AI resolution, including resolutions where the customer left without confirming their issue was solved. Zendesk meters AI resolutions at $1.50 to $2.00 each on top of seat fees. Dixa's AI is priced per conversation at a flat rate. The rate never rises with volume, there's no allowance to exceed, and a customer giving up never counts as a billed outcome. For high-volume ecommerce brands, that structure is the difference between a predictable line item and a bill that grows faster than the business.

How is Dixa's AI priced?

Mim, Dixa's AI agent, is priced per conversation at a flat rate of €0.40, usage only, with no per-seat component and no allowance cap. Your rate never goes up as your volume grows, whether the AI resolves the conversation or hands it to a rep with full context. This is the structural difference from per-resolution pricing, where the bill is tied to outcomes the vendor counts. Mim on Voice, now in beta, is also billed per conversation, with call minutes at standard telephony rates; ask us for beta pricing. (Updated November 2026.)

Why does Dixa cost more than Zendesk or Freshdesk per seat?

The per-seat price is higher, but the bundle math comes out the other way. Reaching the same capability on Zendesk means stacking the Suite seat, the Contact Center add-on for phone, and the Copilot add-on, which lands at €165 per seat before AI and voice usage, against €128 on Dixa. The comparison table above shows the line items. Freshdesk follows the same pattern with AI and analytics sold separately. Dixa's base plans include all channels natively (phone, email, chat, social), intelligent routing, and real-time analytics, so you're not buying a cheap seat and then rebuilding the capability through add-ons.

How does Dixa's pricing work for seasonal teams?

Seasonal agents are available as an add-on across all plans, so you can scale up for peak periods without committing to permanent seat costs. The platform itself absorbs volume spikes through AI and routing. tink went from 80-90 seasonal Black Friday hires to 10 after switching. If you still need temporary human agents, the model accommodates that without locking you into year-round pricing.

What's the minimum commitment to get started?

Dixa is structured for mid-market teams rather than small operations — the platform works best when there's meaningful contact volume to route, automate, and report on. The right starting point is a conversation with Dixa's team to scope what makes sense for your size, channels, and AI requirements.

How do I evaluate whether Dixa is worth the investment?

The strongest ROI signal is your current contact mix. If a significant share of your volume is routine (order tracking, returns, FAQs), AI resolution can reduce cost per contact substantially. If you're running a separate phone tool alongside your helpdesk, consolidating onto Dixa typically reduces overall tooling costs. And if your team is growing in headcount to absorb volume growth, that's the clearest signal. Dixa is built to change that ratio.

Is there a free trial?

No, Dixa doesn't offer a self-serve trial. Every rollout is guided: you get a dedicated success manager and hands-on onboarding from day one, and most teams are live in 2-4 weeks. Book a demo and we'll evaluate Dixa against your actual use case and data.

See what Dixa can do for you

Book a call with our team and discover how brands like yours handle more with less.