Dixa Names New Chief Commercial Officer

To deliver on our mission of helping brands create value-driven customer experiences at scale, all from a single platform, we are welcoming Casper Bøyesen as our new Chief Commercial Officer. This hire is the latest in a string of milestones, having completed the double acquisition of Miuros and Solvemate earlier in the year and confirming Simon Højmose Kristensen as our new Chief Financial Officer.

Casper joins Dixa with over 20 years of management experience across both small scale-ups and established enterprises. Starting life as a developer before transitioning to a more commercial role, Casper has headed up teams at Maersk Group, TDC and Nuuday. Casper’s latest role has been as CEO of Relatel, a leading telecommunications service provider that helps businesses build stronger relationships with their customers, where he has successfully completed the merger of Fullrate and Firmafon into Relatel and helped the company turn into one the fastest growing unified communications players in the B2B space.

Commenting on his decision to join Dixa, Casper said: “Opportunities like this really don’t come along very often – it’s not every day you’re invited to join a business with as much potential for growth as Dixa. Coming from an engineering background, I immediately recognised what the company is trying to achieve and the scaleable potential of its one-of-a-kind platform. I’ve known some of the senior team for a long time, and my goal will be to drive continued customer success across key regional markets and grow Dixa’s customer base globally.”

“We are very excited to welcome Casper to the Dixa leadership team,” noted Mads Fosselius, Co-Founder and CEO at Dixa. “Casper joins us with a strong pedigree of working with established, global enterprises as well as scaling new, innovative startups, and this wealth of experience will be a strong asset for our commercial organisation including customer success, operations and strategy and will take really good care of our strong and growing customer base and delivering on the global potential Dixa holds.”

Casper adds: “I am super thrilled to join one of the most ambitious companies in the CX arena. I’ve been following Dixa from the sidelines and I’m impressed with the growth journey and how Dixa is addressing the CX agenda with a much bigger vision than everyone else. I cannot wait to deliver on that vision together with the Dixa team and customers.”

Welcome aboard the Dixa rocket ship, Casper!


Francesca Valente

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