Newsroom / Press Release

Dixa, the leader in Conversational Customer Engagement, raises $36m Series B led by Notion Capital.

COPENHAGEN, FEBRUARY 4, 2020 – Dixa, a leading customer service platform based in Copenhagen and London, has successfully secured $36 million in Series B funding. This round was led by Notion Capital, with participation from existing investors Project A Ventures and SEED Capital.

This significant investment comes on the heels of a $14 million Series A funding round less than a year ago, driven by rapid growth and strong investor demand. The new capital will be used to accelerate Dixa’s product development and innovation, particularly in data handling and integrations. The company also plans to significantly invest in their product and engineering teams in Europe, and double down on their go-to-market strategy in Europe and the US during 2020, where demand is strong.

“Dixa is on a mission to make customer service more personal, intelligent, and data-driven,” said Mads Fosselius, CEO and Co-founder of Dixa. “We are thrilled to have Notion Capital, the ‘go-to’ B2B SaaS investor in Europe, on board. Their unique domain knowledge in the customer service software space and strong SaaS track record make them the perfect partner for us.”

Founded in 2015 by four friends, Dixa launched its customer engagement platform in late 2017. The platform, dubbed the “customer friendship” platform, empowers brands to create great experiences for their customers and agents by facilitating easy and conversational communication.

“Dixa is different. It’s a unified and channel-neutral platform optimized for customer conversations across any channel,” explained Fosselius. “We have a laser focus on centering the agent experience around the conversation at hand and only providing agents with the most important data.”

Dixa’s platform employs smart routing and workflows powered by data and algorithms to ensure the right conversations reach the right agents along with relevant customer data, insights, and sentiment to provide further context. This approach has seen Dixa gain significant traction with customer-facing teams and digital growth brands since entering the UK in 2019.

Fosselius further explains, “Dixa is part of the new generation of customer service tech companies that are disrupting the big players within the industry with an intelligent, conversational and data-driven approach.”

Since its global launch in January 2018, Dixa has seen a 1,800% increase in monthly revenue and grown from 12 to 120 employees across five offices in Copenhagen, London, Berlin, Kyiv, and Lviv.

“I am proud and thrilled to see how not only our customers but also now investors are embracing the customer friendship movement we have started,” said Fosselius. “We are really excited about what these opportunities will allow us to develop in the coming years.”

About Dixa

Dixa is a customer service platform that empowers brands to create great experiences for their customers and agents. The platform is designed to handle customer conversations across any channel and brings real-time intelligence to every conversation.

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